Today Cover

Today Magazine

In 2002, Today magazine was redesigned by UF News & Public Affairs (currently University Relations). The editors wanted a clean, updated look with lots of white space and large, beautiful photos. They chose my banner ...

MUSE Cover alternative

Muse Magazine

In 2005, University Relations designed MUSE magazine for the College of Fine Arts. The client chose my table of contents page and the layout and design of the inside pages were based on my initial ...

WARP-crop

Florida Magazine

Florida magazine had a specific style that I needed to adhere to, but this limitation became an asset because I had to be more creative with the typography to design a compelling story. 2009 Golden ...

Japan-Cuba Poster

Japanese Culture Study

While researching the Japanese culture, I found many similarities and differences to the Cuban culture. The King/Queen poster illustrates how, in the home, the woman is in charge in the Japanese culture, but the man ...

LED bag

Iluminacíon

To create awareness of pedestrian deaths in Latin America, I first designed a poster to define the problem which features many bare feet to symbolize the many pedestrian deaths due to accidents with vehicles. The ...

Little Havana Cover

Little Havana Revisited

Little Havana Revisited is a catalog of a two-hour visit to the Cuban community in Miami. When I lived in Miami I rarely visited this area, so I saw this as an opportunity for me ...

Whitecover

UF Annual Reports

I began designing the UF Financial Annual Reports in 2002 through 2012. I strived to make each one more contemporary and engaging through the use of contemporary typefaces, beautiful photography and white space. Each report ...

Che No, Gandhi Si poster

Che No, Gandhi Si

To help educate teenagers and young adults, I designed a campaign that encouraged youth to look at Gandhi as the better person to idolize for standing up to the establishment with non-violent disobedience. The slogan ...

One Less Car buttons

Logos

While working at UF, I designed many logos. Here are a few selected logos I designed there and in my freelance practice.

Panchita Sketchbook

Panchita Sketchbook

The Panchita sketchbook journal is where I began exploring the stories my mother told me about her childhood in Cuba. I experimented with several different techniques, such as transferring images, painting, drawing, collage and die ...

Connection

Connection

30 in. X 23 in., pencil on paper. This drawing references a found object, a telephone cord, to illustrate my family’s connection to Cuba. The use of the telephone cord speaks to Cuba’s limited resources ...