Today Cover

Today Magazine

In 2002, Today magazine was redesigned by UF News & Public Affairs (currently University Relations). The editors wanted a clean, updated look with lots of white space and large, beautiful photos. They chose my banner ...

WARP-crop

Florida Magazine

Florida magazine had a specific style that I needed to adhere to, but this limitation became an asset because I had to be more creative with the typography to design a compelling story. 2009 Golden ...

MUSE Cover alternative

Muse Magazine

In 2005, University Relations designed MUSE magazine for the College of Fine Arts. The client chose my table of contents page and the layout and design of the inside pages were based on my initial ...

Japan-Cuba Poster

Japanese Culture Study

While researching the Japanese culture, I found many similarities and differences to the Cuban culture. The King/Queen poster illustrates how, in the home, the woman is in charge in the Japanese culture, but the man ...

Che No, Gandhi Si poster

Che No, Gandhi Si

To help educate teenagers and young adults, I designed a campaign that encouraged youth to look at Gandhi as the better person to idolize for standing up to the establishment with non-violent disobedience. The slogan ...

Book-title

50/50: Finding Myself within Two Cultures

Growing up in Miami, Florida, I always felt like I did not belong. As a second-generation American, born in America with Cuban parents, I felt like I had two identities. In Miami, Cuba was present ...

One Less Car Logo

Logos

A few selected logos I designed at University of Florida and in my freelance practice.

taohome

TAO (Therapist Assisted Online)

TAO (Therapist Assisted Online) is an online anxiety program that was developed at UFCWC for UF students. Before going national with their program, they wanted to improve the user interface design and bring it up ...

Whitecover

Annual Reports

I began designing the UF Financial Annual Reports in 2002 through 2012. I strived to make each one more contemporary and engaging through the use of contemporary typography, beautiful photography and white space. Each report ...

Panchita

Querida Mami

The Querida Mami solo exhibit was the culmination of artwork made in response to my mother’s stories of growing up in Cuba. For the show I made a paper maché piñata, Panchita, to represent my ...